If Artworks Could Talk…
Now They Can!
Thank you for supporting UC Merced! The print you have received of the special artwork created by artist Jeremy Sutton is extended with an Augmented Reality component. That means you can enjoy watching a time lapse replay video embedded into your print by viewing it through the free AR app Artivive on your smart device. Here are the Artivive app download links for iOS and Android devices:
Artivive on Apple App Store
Artivive on Android Google Play
In this video you can see how Jeremy brings his business cards come to life with Augmented Reality (AR)! Please also take a look at the article “People We Meet: Jeremy Sutton, augmented reality wizard” in MissionLocal.org
Augmented Reality (AR) is a way that literally brings art to life and allows your art to talk! AR is a way to overlay imagery, video, audio and objects into your environment such that they become part of your reality. You see and experience AR via looking at your world through the screen of a mobile smart device like a phone or tablet, using apps made especially for that purpose. The Art Newspaper article on how artists, galleries and museums are experimenting with and using AR explains: “AR makes actual environments interactive by overlaying objects and sounds that appear to react with the real world. This is the technology behind the worldwide sensation that was Pokémon Go, launched in 2016, and it is also what powers the camera filters on apps such as Snapchat, Facebook and Instagram.” AR can deepen your understanding of an artwork and shine light on the process. It is truly a transformational technology for the way we experience art an exciting, engaging, interactive and experiential way to add a magical pizzazz, story, process, context, depth and dimension to an artwork.
AR for Artists: Click here for help augmenting your own artwork.
The video at the top of this page shows a couple of examples of Jeremy’s AR extended artworks, including the launch of the luxury cruise ship Seven Seas Splendor in Miami and of an ‘Art Meets Hospitality’ Parisian-themed reception at the Barnes Foundation, Philadelphia, both being viewed with the AR app Artivive.
AR differs from Virtual Reality (VR) in that in VR you are completely immersed in a virtual world and are isolated from the real world.
Below are a few more AR extended artworks. Try looking at them using Artivive on your smart device.
